dscTech News

dscTech will be closed Wednesday, November 25th at noon, Thursday, November 26th and Friday, November 27th in observance of Thanksgiving. Normal business hours will resume on Monday, November 30th.
 
On December 1st & 2nd, Andrea will be attending a Technical Seminar on behalf of dscTech. The seminar will be held by Palmetto Engineering & Consulting in Charlotte, NC.
 
We here at dscTech would like to wish everyone a happy and safe Thanksgiving Holiday! 
What's your Marketing Strategy?
 
Are you advertising in your local newspaper, magazines or the radio? Do you know which marketing outlet is best for your business? Below are some statics that show which marketing outlets are on the rise and which are dropping off the radar.
 
This year, traditional advertising is in a decline. According to a Nielsen Monitor-Plus report newspaper advertising is down 7.3% locally and 8.1% nationally, T.V. commercials are down 6%, spot radio ads are down 10.1% . Meanwhile the New York times reports that a growth in digital advertising is expected for the upcoming years. Mobile ads will go up 18.1% and Internet ads will rise 9.2%. In 1998 google averaged 10,000 searches per day, and a research group comScore estimates that Google hosted 235 million searches a day in July of 2008!

Will print media ever completely go away? The short answer is no. People will always subscribe to and read the local newspapers as well as magazines, but most of those also have a web site with their latest updates right there for you to read. You should at the very least have some sort of plan for a web site in the near future, because we are in the digital age. 
 
Let dscTech help you create a web presence that is completely unique to your business. Click here to visit our portfolio!
Tecchies at the Bottom - 2G & 3G Network!  What's the Difference?
What is all this you hear about 2G, 3G and 4G? Wanna know the difference? Well, G networks are considered to be the first analog cellular systems, which were created in the early 1980s. When a call is made on 2G, a line is held open for that conversation throughout the duration of the call. With 3G networks, the data being sent is divided up into little packets which are reassembled in the proper order at the receiving end. This smart encoding increases the maximum quantity of data that can be sent as well as the efficiency in sending it.
 
The term 3G refers to the" third generation" of wireless communications technology, the "first generation" having been analog cellular, and the "second generation" being today's existing GSM/GPRS networks. 3G aims to provide universal high-speed, high bandwidth support to bandwidth hungry applications such as full motion videos, video calling and full Internet access. So 3G really is better!

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Quote of the Month
 
"We can always find something to be thankful for, no matter what may be the burden of our wants, or the special subject of our petitions." ~ Albert Barnes

 
Employee of the Quarter - Andrea Adams 
 
Andrea joined the dscTech team full time in May 2009. She was hired as Administrative Assistant and was promoted to Administrative & Marketing Director in October 2009.
 
Andrea has lived in Hartwell all her life and has been married to her wonderful husband Brian for Six yrs. They are the proud parents of two wonderful kids - Madison, age 9 and Eli, age 5.
 
Andrea enjoys time with her family and friends.
 
For more information on Andrea, check out her bio at Andrea's Web Bio or email her at andrea@dsctech.net